Max Mara Fall 2023 Advert Marketing campaign


Again in Fall 2022, Ian Griffiths ditched Steven Meisel as Max Mara’s marketing campaign photographer, in favor of Ethan James Inexperienced. Till not too long ago, Meisel had captured the Italian high-end trend label’s promoting marketing campaign for years and the altering of the guard stays in full impact for the Fall 2023 season, as EJG is welcomed again as soon as once more. Now taking pictures his third consecutive marketing campaign for Max Mara, the American model-turned-photographer stays inside his photographic studio, and shoots fashions Imaan Hammam and Karolina Spakowksi. The marketing campaign is full with Tonne Goodman styling out the ladies in Griffiths’ ultra-chic and opulent assortment boasting wealthy cashmere, wool and leather-based.

One thing, nonetheless, appeared a bit off by the eyes of our discussion board members. “Karolina appears like an AI creation,” shrieked mikel.
“They Photoshopped Karolina’s face to appear like Rebecca Romjin’s. I assume Ethan has additionally taken on the surplus on Meisel’s present post-production with gusto,” famous Cocteau Stone.
“The quantity of Photoshop used on this picture is ridiculous, did he take classes from Luigi & Iango?” requested FashionPower.
“Seems like an American Vogue editorial, not a marketing campaign. The smiling made it industrial. And never in a great way,” jeremydante voiced.
But not everybody was so unforgiving. “The suspicious Photoshop exercise apart, I’m liking what I see to date! It’s Ethan James Inexperienced doing his greatest Steven Meisel impression, feels quintessential Max Mara and the inclusion of Imaan Hammam is simply the icing on the cake,” commented vogue28.

See extra from Max Mara’s Fall 2023 promoting marketing campaign and be a part of the dialog, right here.



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