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Swiss Journal of Research in Business and Social Sciences

ASAP Rocky Proudly Celebrates Father's Day With Sons RZA & Riot Rose In Bottega Veneta Campaign
Celebrity Gossip

ASAP Rocky Celebrates Fatherhood In Bottega Veneta Campaign

ASAP Rocky is continuing his connection with Bottega Veneta ? this time with a quite specific Father?s Day campaign.

Connected: Rihanna Bares Baby Bump Alongside ASAP Rocky At Milan Fashion Week

ASAP Rocky Celebrates Fatherhood With His Sons

ASAP Rocky and his two sons, RZA and Riot Rose, whom he shares with Rihanna, star in a new campaign for Bottega Veneta.

Complex reported that the campaign titled ?Portraits of Fatherhood? launched on Father?s Day in collaboration with Bottega Veneta?s inventive director Matthieu Blazy and acclaimed artist Carrie Mae Weems.

Rocky celebrated the annual vacation by sharing footage from the photoshoot alongside his two boys on Instagram. The Harlem rapper penned a heartfelt caption, expressing gratitude for fatherhood and the bond he shares with his kids.

?TO ALL THE FATHERS WHO DARE TO DREAM AND ALL THE FATHERS WHO DARE TO Appreciate ?- Carrie Mae Weems. IT WAS A PLEASURE TO Function ALONGSIDE MY Youngsters &amp Household X MATTHIEU BLAZY X BOTTEGA VENETA X CARRIE MAE WEEMS TO BRING U THIS HEARTFELT FATHERS DAY PIECE. THIS Unique MOMENT CAPTURES THE VULNERABILITY ,Appreciate AND INTERACTION Among MY SONS AND I , IM PROUD 2 BE THE MAN THEY Get in touch with DADDA Pleased FATHERS DAY TO ALL PROUD DADS OUT THERE A$AP.

ASAP Rocky?s Bottega Veneta campaign sees him playing with his boys in a cozy living space setting. RZA and Riot sport Bottega-produced ?Best Dad? onesies, whilst Rocky wears a cardigan with a tank best, shorts, and slippers.

While speaking with GQ through e mail, Rocky reflected on how fatherhood has ?changed his outlook? on life.?

?It?s about putting a different lens on my life. It reflects my state of mind, my taste preferences. It feels mature.?

 

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Social Media Reacts To Rocky?s Campaign

The Roomies hopped in The Shade Room comment section to praise ASAP Rocky for getting a present father and acknowledging Rihanna?s option in him for her kids.

Instagram user @iamdaje wrote, ?You can tell he genuinely loves being a dad. Salute to all the present Dad?s out there.? 

While Instagram user @kgood1218 wrote, ?This is so sweet. ASAP.. your genes ain?t stand a chance. them babies look like their mom! This is beautiful to see! Happy Father?s Day, that?s the greatest title you?ll ever carry.? 

Then Instagram user @tasha_mack__ wrote, ?He seems like a dope dad and his boys lucky to have him as a father.? 

Instagram user @444.chisom wrote, ?The best Father Riri could have ever chose for her kids tbh.? 

Instagram user @prettygirlhaileyy wrote, ?I just know they smell like coco butter and fenty.? 

Lastly, Instagram user @normally_aicha wrote, ?This is beautiful. Black Fathers aren?t always shown in such a positive light yet so many out there are just like him. In love with their children. In love with fatherhood. He is truly embracing one of Gods most sacred roles. Parenthood.? 

Connected: ASAP Rocky And Rihanna Spotted Holding Hands In Barbados (PICS) 

What Do You Think Roomies?

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Sarah Parker is a research analyst and content contributor with a strong interest in business strategy, organizational behavior, and social development. With a background in sociology and public policy, she focuses on exploring the intersection between research and real-world application. Sarah regularly contributes articles that bridge academic insights and practical relevance, aiming to foster critical thinking and innovation across sectors.