Key Highlights

• Ariana Grande’s transformation: The pop star has returned to her natural brunette hair after three years of being blonde.
• New look debut: Grande showcased her chocolate-brown hair on Instagram, quoting a line from Wicked.
• Stylist confirmation: Hair colorist Francesco De Chiara confirmed the change is permanent.
• Upcoming projects: Grande is set to release Wicked: For Good and tour for her album Eternal Sunshine.

Looks like Ariana Grande‘s hair wasn’t changed for good. Three years after going blonde for her role in Wicked, the pop star has revealed that she’s not that girl anymore, debuting her new brunette coloring on Instagram.

In a simple mirror selfie posted Wednesday (Oct. 29), Grande makes a kissy face while snapping the pic, showing off her brand new long, chocolate-brown tresses, which she parted to the side. “it’s good to see me, isn’t it?” she wrote, quoting one of Glinda’s most iconic lines in the Wicked Broadway musical and live-action film.

Though some fans online have wondered if the Grammy winner is sporting a wig in the photo, Grande appears to have confirmed that the change is more permanent by tagging Francesco De Chiara, who specializes in hair coloring. The stylist also reshared the singer’s photo on his Instagram Story and wrote, “Here she is.”

Grande’s transformation comes after she spent roughly three years as a blonde. Originally dying her hair in 2022 before Jon M. Chu’s Wicked duology began filming, the vocalist maintained the lighter coloring throughout 2024 and much of 2025 while promoting the films.

Before going blonde, Grande’s hair went through a number of notable changes over the course of her career up to that point. She got her start on Nickelodeon’s Victorious with a bright red dye job, after which she rocked different shades of brunette and — for a period of time during her 2018 Sweetener era — silver.

Now that she’s back to brunette, Grande’s next chapter is expected to be an exciting one. In addition to Wicked: For Good hitting theaters in November, the star is gearing up to go on tour in support of her Billboard 200-topping Eternal Sunshine album in 2026.

See Grande’s brunette hair transformation below.