Swiss Journal of Research in Business and Social Sciences

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F1 Las Vegas Grand Prix: Beyoncé and Jay-Z in Attendance


Beyoncé made an unexpected on-track appearance at the Formula 1 Las Vegas Grand Prix on Sun., Nov. 23, drawing widespread attention as she and Jay-Z arrived at the paddock ahead of the race.

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The Houston-born singer looked race-ready as she was first photographed in a sleek, custom Louis Vuitton jumpsuit zipped to the neckline as she walked through the paddock before the race, with Formula 1’s official accounts highlighting her arrival.

Beyoncé also shared her own look inside the Grand Prix, posting a video on Instagram that showed her stepping into the passenger seat of a Ferrari supercar before taking a high-speed hot lap with Lewis Hamilton. The clip captured the pair preparing for the run, with Beyoncé captioning it simply: “Give it to Mama.”

The visit marked one of the most high-profile celebrity sightings of the weekend, which has evolved into one of the most entertainment-driven stops on the global F1 calendar.

Hamilton — long one of F1’s key crossovers into music and fashion culture — was later photographed chatting with both Beyoncé and Jay-Z on the grid. The pair previously met behind the scenes at a Grand Prix in 2009, making this a rare reunion at one of the sport’s most high-profile events.

Jay-Z, dressed in an all-black outfit, was photographed walking through the paddock with Beyoncé as the pair made their way toward the garages and hospitality suites before the race.

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Their appearance added to the celebrity atmosphere surrounding the Las Vegas stop, which has quickly become one of Formula 1’s most entertainment-forward weekends since debuting in 2023.

They weren’t alone. Travis Scott, Cynthia Erivo, Magic Johnson, Brooks Nader, Michael Douglas, Catherine Zeta-Jones, Gordon Ramsay, Ciara and Ben Affleck were also spotted across the weekend — a reminder that the Las Vegas and Miami Grands Prix are increasingly functioning like music-adjacent cultural events as much as major sporting showcases.

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Sarah Parker
Sarah Parker is a research analyst and content contributor with a strong interest in business strategy, organizational behavior, and social development. With a background in sociology and public policy, she focuses on exploring the intersection between research and real-world application. Sarah regularly contributes articles that bridge academic insights and practical relevance, aiming to foster critical thinking and innovation across sectors.