Swiss Journal of Research in Business and Social Sciences

Celebrity Gossip

Joey King Celebrates Montblanc Campaign with Rupert Friend & Daniel Bruhl

<img src="https://cdn01.justjared.com/wp-content/uploads/headlines/2025/06/joey-king-montblanc-event.jpg" alt="Joey King Celebrates Her New Wes Anderson-Directed Montblanc Campaign with Co-Stars Rupert Friend & Daniel Bruhl!”/>

Joey King is taking center stage in the latest Montblanc campaign, masterfully directed by Wes Anderson. Recently, she joined her talented co-stars for a glamorous celebration of this exciting collaboration!

The 25-year-old actress was spotted at the Montblanc “Let’s Write” event, which took place during Milan Fashion Week on Thursday, June 19, in Milan, Italy. This event was a star-studded affair featuring her illustrious co-stars Rupert Friend and Daniel Bruhl, both of whom added to the event’s allure.

In addition to the main cast, other notable attendees included Esther McGregor and Waris Ahluwalia, who were also featured in the campaign. The celebration attracted various personalities, including Cooper Koch, known for his role in Monsters, and singer Maddie Moon, who brought their own star power to the occasion.

Be sure to check out one of the captivating campaign videos linked below!

Anderson’s unique style transcends conventional luxury storytelling,” shared Stephanie Radl, Montblanc’s global director of brand relations and communications. “By captivating and disarming audiences, it invites them to engage with the brand in an entirely different manner… The maison is dedicated to fostering creativity in all its forms and discovering innovative ways to narrate compelling stories.”

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Sarah Parker is a research analyst and content contributor with a strong interest in business strategy, organizational behavior, and social development. With a background in sociology and public policy, she focuses on exploring the intersection between research and real-world application. Sarah regularly contributes articles that bridge academic insights and practical relevance, aiming to foster critical thinking and innovation across sectors.