On Monday, Kylie Jenner gave her nearly 400 million Instagram followers a glimpse of what’s next for her fashion label, KHY. The 28-year-old posed outdoors against a lush wall of greenery, wearing a sleek white gown that redefined modern minimalism with a daring twist. The floor-length piece featured an open back that plunged low along her frame, while dramatic side cutouts extended from under the arms to the hips, offering a bold peek without sacrificing elegance.

Jenner’s styling choices elevated the daring silhouette even further. Her dark brunette hair was styled in soft, voluminous waves that cascaded effortlessly down her back. What’s more, she kept her makeup polished yet romantic with a dewy base, rosy blush, and subtly pink lips, paired with a sweep of mascara that made her eyes pop. Overall, the look struck the right balance between glamor and edge, which has become her fashion hallmark.

For accessories, Jenner opted for simplicity. She adorned her wrist with stacked silver bracelets that shimmered against the white fabric. As such, the understated jewelry and neutral-toned nails kept the focus firmly on the daring cut of the dress.

In her caption, Jenner teased the launch of KHY’s upcoming “Holiday Drop,” writing, “The @khy HOLIDAY DROP coming 11/13. So excited for this one.” The preview sparked immediate buzz, with fans and friends flooding the comments section, including her close friend, Yris Palmer, who called the look “too good.”

KHY, which Kylie Jenner launched two years ago, continues to deliver the sleek, statement-driven aesthetic that has defined her personal style. And if this gown is any indication, her holiday collection promises to turn up the heat just in time for party season.