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Swiss Journal of Research in Business and Social Sciences

Music

Madison Square Garden Debut: Rema’s NYC Recap


The release of Rema’s groundbreaking 2022 debut album, Rave & Roses, marked a historic moment in the music industry as it produced the most significant Afrobeats crossover hit in U.S. history: the chart-topping collaboration with Selena Gomez, “Calm Down.” Fast forward just three years, and the Nigerian music sensation has firmly established his status among the genre’s elite, often referred to as the Big Four of Afrobeats. This was evident during his electrifying debut performance at the iconic Madison Square Garden in New York City on Friday, May 2, where he captivated fans with his high-energy showmanship and undeniable talent.

Titled after his upcoming 2024 sophomore album Heis, which has garnered him his first Grammy nomination for Best Global Music Album, Rema’s Heis World Tour serves as a powerful testament to the incredible career he has built at just 25 years old. Since his meteoric rise to fame with the viral hit “Dumebi” in 2019, Rema has consistently delivered quality music and unforgettable performances. Although “Dumebi” was saved for a later moment in the concert, Rema opened the show dressed in a striking fur overcoat, wielding a machete atop a levitating platform while launching into “March Am,” the opening track from Heis.

In a dramatic lead-in, a faceless announcer proclaimed, “I wanna introduce to you a man, a myth, a legend,” over a backdrop of dark, cinematic drums that echo the essence of Heis. “He goes by many names! He is… Prince of Afrobeats, Rema!” While such grand introductions may come off as excessive for some artists, Rema spent the following hour and a half validating this hype through his magnetic stage presence and a string of hits. Following the opening, he performed tracks like “Azaman” and “Yayo,” maintaining an exhilarating atmosphere that resonated with the audience during the concert’s initial segment before engaging in several interludes that shifted the setlist’s pace.

The carefully curated setlist flowed thematically and rhythmically, creating a dynamic experience for the audience. Although the performance lacked strict continuity, Rema compensated for this with an impressive array of his chart-topping hits. A playful kiss-cam segment led into a more intimate portion of the concert, featuring fan-favorite tracks like “Favorite Girl” (featuring Darkoo) and “Soundgasm.” The standout moment came with “Calm Down,” which transformed into a classic arena sing-along, while newer tracks like “Bout U” and “Baby (Is It a Crime)” showcased Rema’s versatility, revealing both his sultry R&B side and his bold rock-inspired edge.

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Despite the stage’s extensive walkway, Rema chose to perform the most intense parts of his set atop what appeared to be an entrance to a dungeon, adding an intriguing visual element to the overall aesthetic. While this staging choice enhanced the show’s artistic concept, moving closer to the audience during his most spirited performances could have heightened the excitement. Nevertheless, the concert featured a captivating recreation of the “Charm” music video, complemented by harmonies from his talented female background singers, which added layers of energy and feminine grace to the vibrant atmosphere of Heis.

The event was filled with unexpected surprises and memorable moments, highlighting the best aspects of Rema’s Heis Tour stop at Madison Square Garden in New York City. Here are the five unforgettable highlights from that remarkable night.

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Sarah Parker is a research analyst and content contributor with a strong interest in business strategy, organizational behavior, and social development. With a background in sociology and public policy, she focuses on exploring the intersection between research and real-world application. Sarah regularly contributes articles that bridge academic insights and practical relevance, aiming to foster critical thinking and innovation across sectors.

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