For achieving a stunning and flawless eye makeup look, it is highly recommended to choose cream formulas or silky powders in either satin or matte finishes. These types of products provide an effortless blendability and a smooth application that enhances the eyes beautifully.
“I’m a big fan of cream shadows available in stick or pot form—they’re incredibly easy to apply, buildable for intensity, and remarkably flattering on all eye shapes,” enthusiastically shares James. Below, we have curated some fantastic and budget-friendly options from Moira Cosmetics and Jason Wu Beauty that you can easily incorporate into your makeup routine.
When it comes to selecting colors for your eyeshadow, she recommends choosing shades like taupes, a soft bronze, or even a delicate plum hue. These colors add depth and definition to your eyes without overwhelming their natural beauty.
For application, she suggests blending a mid-tone shade slightly above your natural crease to create a lifting effect on the eye. Be sure to blend gently to avoid any harsh lines, which can disrupt the overall look and feel of your makeup.
If you have hooded eyelids, it’s important to adjust your eyeshadow placement technique. “Instead of applying color directly in your natural crease (which may become hidden when your eyes are open), apply your transition shade just above the crease, ensuring it remains visible and vibrant,” she advises.
“Utilize a slightly deeper tone on the outer third of the lid, then seamlessly blend it upward and outward—aim for a soft lift rather than harsh angles,” shares James, highlighting the importance of a gentle touch in achieving the right look.
Moreover, the popular TikTok star advises against using heavy liner or dark shades along the lower lash line, as these can drag the eyes down. Instead, consider adding a touch of light shimmer or brightness to the inner corners of your eyes to create an effect that opens them up and enhances your overall gaze.
Now that you’ve immersed yourself in James’s top tips and techniques for perfecting your eyeshadow application, it’s the perfect opportunity to refresh your makeup collection!
Continue scrolling to shop for affordable makeup brushes and eyeshadow products inspired by her expert recommendations.
