In the fashion and media landscape, a subtle yet pervasive erasure exists in the margins, where plus-size bodies continue to be marginalized as niche and Asian American and Pacific Islander (AAPI) identities are often reduced to mere stereotypes. However, within the realm of plus-size AAPI influencers, a powerful movement is flourishing, challenging these narratives and creating a vibrant community.
Across various digital platforms, from fashion campaigns to grassroots movements, a dynamic collective of plus-size AAPI influencers and activists is emerging, making their presence visible and impactful. Their work transcends mere fashion; it embodies themes of belonging, self-acceptance, and breaking the silence of previous generations. They are on a mission to reclaim joy and visibility in a world that often overlooks them.
These remarkable creators boldly challenge the outdated narratives that dictate how AAPI individuals should present themselves—small, quiet, and compliant. Instead, they celebrate their rich heritage and express their identities in bold, colorful ways that defy societal expectations. Their presence serves as a reminder that fat liberation, cultural pride, and self-love are intricately intertwined and vividly expressed through their work.
This curated list goes beyond merely showcasing style or social influence; it pays tribute to the profound impact of fully embracing one’s identity in a world that may not always accommodate it. Here, we celebrate the plus-size AAPI influencers who are not only setting trends but also driving meaningful change within their communities.
As we honor AAPI Heritage Month, we present this list as both a tribute and an invitation to engage: follow, learn from, and support these trailblazers, celebrating their contributions not just this month but all year round.
Discover 10 Inspiring Plus Size AAPI Influencers and Activists You Should Follow in 2025
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Lauren Chan, a trailblazing Chinese and Middle Eastern model, designer, and advocate for LGBTQ+ rights, is transforming the fashion landscape. In 2025, she made history as the first out lesbian to grace the cover of Sports Illustrated Swimsuit solo. As the visionary founder of Henning, a luxury fashion brand dedicated to professional plus-size women, Lauren stands at the forefront of the intersection of size, queerness, and cultural identity.
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Jaanvi Omkar Hate, an Indian plus-size model and cultural influencer, seamlessly blends tradition with activism and elegance. She has gained recognition for her viral saree series and her impressive titles, including Mrs. Asia International Plus Size and Maharashtra’s Supermodel. Jaanvi exemplifies the beautiful coexistence of heritage and self-love, inspiring many with her message.
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Bishamber Das, recognized as the UK’s first Asian plus-size model, utilizes her British-Indian and Malaysian heritage to challenge cultural stereotypes and size biases. Her impressive career spans from beauty pageants to international campaigns, and she is the founder of the empowering fashion line, Girl Like Me. Bishamber’s work champions South Asian women and advocates for fashion that embraces bigger, browner bodies without reservation.
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Sakshi Sindwani, a dynamic Indian fashion content creator and model, is reshaping the definition of beauty on a global platform. With her vibrant and stylish Instagram feed, she made headlines with her debut at the Cannes Film Festival in 2025, representing South Asian plus-size beauty with pride and confidence. Sakshi’s work exemplifies the importance of visibility for plus-size individuals in the fashion industry.
Photo Credit: www.instagram.com
Yumi Nu, a talented Japanese-Dutch model, musician, and designer, is continually expanding her influence with the launch of NU 22, a groundbreaking size-inclusive fashion line that marries minimalist aesthetics with streetwear comfort. As a former cover star of Sports Illustrated and a passionate advocate for body positivity, Yumi is committed to creating a world where plus-size Asian bodies are not only seen but also celebrated with style and purpose.
Amanda Yao, an innovative Chinese fashion designer and advocate for body positivity, is at the forefront of the size-inclusive movement in China. Her fashion label, Yue Design, offers striking and vibrant styles that defy conventional notions of what plus-size women should wear. Amanda’s empowering message, often shared on platforms like Xiaohongshu, emphasizes the importance of rejecting body anxiety in favor of dressing for joy and self-expression.
Nabela Noor, a Bangladeshi-American content creator, entrepreneur, and advocate, continues to motivate others through her lifestyle brand Love & Noor and her unwavering dedication to promoting self-love at all sizes. Through her impactful social media presence, insightful writing, and advocacy efforts, Nabela invites plus-size South Asian women into a community where softness is celebrated as strength and beauty knows no bounds.
Did you discover some new influencers to support and follow?
These plus-size AAPI influencers are not just making appearances—they are actively transforming culture. Their contributions lie at the intersection of fashion and activism, blending community and creativity, and merging softness with resistance. They are rewriting the standards of beauty, challenging invisibility, and demonstrating what authentic representation truly entails when anchored in pride and authenticity.
However, celebration must extend beyond seasonal recognition. Honoring these remarkable women requires more than applause—it necessitates amplification, investment, collaboration, and ongoing acknowledgment. This involves crediting their work, supporting their brands, and creating space for the nuanced discussions they foster around body, race, and identity.
We are moving away from viewing plus-size AAPI bodies as an afterthought or, worse, as contradictions. These influential trailblazers remind us that visibility is power, and that power looks incredible, no matter the size.
Let this list serve as more than mere recognition; let it be a reminder that these influencers have always been present. It’s high time for the world to catch up.
Who are your favorite AAPI plus-size influencers? We are constantly on the lookout for more inspiring individuals to follow!
