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Plus Size Denim: Essential Guide and Tips for You


denim isn’t just reserved for those with a slim figure; it represents one of the most daunting shopping experiences out there. Frequently appearing at the top of fashion surveys and reports, plus size denim remains among the hardest clothing items to find. Many shoppers experience the frustration of trying on between 10 to 20 pairs of jeans, only to discover that none fit properly, leading to pure insanity!

I have often said that I wish I had invented blue jeans: the most spectacular, the most practical, the most relaxed and nonchalant. They have expression, modesty, sex appeal, simplicity – all I hope for in my clothes.” 

Yves Saint-Laurent


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It can sometimes seem as if the fashion industry prioritizes clever marketing strategies over the creation of quality clothing that caters to a diverse array of body types. This frustrating reality is compounded by brand messaging that suggests “good jeans,” or good genes, are reserved for a specific, narrow beauty ideal (we’re looking at you, Sydney Sweeney and American Eagle). Such messaging not only alienates a significant portion of consumers but also reinforces the damaging notion that bodies not conforming to this ideal are somehow “bad.” The focus should consistently be on designing for all body shapes, celebrating true diversity, and providing fits that empower every individual to feel confident and valued, not just a select few. When a brand champions authentic inclusivity over catchy slogans, it earns genuine consumer trust.

However, arming yourself with the right knowledge and tools while shopping can significantly reduce anxiety and boost confidence, allowing you to embrace your shape with pride!

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Below are essential tips for navigating the world of plus size denim effectively…

Essential Insights for Discovering Plus Size Denim That Fits

1. Understanding Different Denim Cuts

To begin, let’s delve into the various shapes and styles of jeans available. Generally, there are four to five primary styles, with slight variations depending on the current trends. Familiarizing yourself with these cuts can greatly enhance your shopping experience.

The main types of cuts available in plus size denim include:

  • Boot Cut– This versatile cut gently skims the thigh, featuring a slight flare that begins at the knee.
  • Skinny– This modern style hugs the thigh and continues to fit snugly through the calf and ankle.
  • Wide Leg– Often referred to as trouser jeans, this style fits snugly at the waist and seat before flaring at the thigh, creating a dramatic silhouette.
  • Flare Leg– This type of denim is typically very fitted through the thigh and flares significantly more than boot-cut jeans.
  • Straight Leg– These jeans feature a straight cut from the waist down to the hem, and are commonly seen in boyfriend or relaxed-fit styles.

2. The Importance of Denim Rise

Denim rise refers to the location where the fabric sits on your waist, measuring the distance from the crotch seam to the top of the waistband. Understanding your preferred rise will help determine how the denim fits your waist, impact comfort levels, elongate your legs, and accentuate your rear.

  • Natural Rise– Regular rise jeans typically sit between nine to eleven inches, resting right at or just below the belly button.
  • Low Rise– This style generally varies around eight inches, sitting approximately three inches below the belly button.
  • Super Low Rise– With a rise of no more than seven inches, these jeans can fall as low as three inches above the crotch.
  • High Rise– Typically over eleven inches, these jeans traditionally extend above the belly button.
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3. Choosing the Right Denim Wash

The wash of a pair of jeans refers to both its texture and color, which heavily influence their overall appearance. Different washes can impact the wear, fabric quality, and longevity of the denim, in addition to completing your entire outfit.

4. The Role of Spandex and Lycra in Denim

SVOBODA Plus Size Premium Denim introduces with 360 Stretch Denim

Everything to Know About Plus Size Denim
SVOBODA Denim 360 Stretch

The magic of Denim lies in its ability to embrace and flatter your curves, a feat accomplished through the combination of Spandex and Lycra. The inclusion of either material is what provides the necessary stretch in the fabric.

Keep in mind:

  • The ideal amount of spandex should range from 1 to 4 percent for optimal comfort.
  • 100% cotton denim typically wears in faster than stretchy variants.
  • A higher concentration of spandex or Lycra can result in quicker shape loss for the denim.
  • Traditional denim is more durable as elastic fibers tend to break more easily.

Top Plus Size Denim Designers and Brands You Should Explore

Universal Standard Denim Drive with Blue Jeans Go Green

Everything to Know About Plus Size Denim
Image via Universal Standard denim drive campaign

If you’re searching for quality plus size denim options to complement your curves, fear not! We have compiled a comprehensive list of plus size denim brands and designers that we know and trust.

Discover the Best Plus Size Denim Designers, Brands, and Retailers You Should Know About

If your preferred brand isn’t included in our list, don’t hesitate to leave us a comment so we can add it!

Want to extend the lifespan of your beloved plus size jeans?

Here Are Essential Care Tips for Your Plus Size Denim

Madewell denim expert Mary Pierson shares valuable insights on caring for your jeans, and we feel compelled to pass along her tips!

  1. Wear often, wash less. “Avoid washing your jeans too frequently. The less often they come into contact with water, the longer the color will remain vibrant. There are enthusiasts who have worn jeans for two years without washing them. While this might alarm cleanliness advocates, elements like ozone in the air, a dash of dirt, and natural body oils can add beauty and character to your jeans. Similar to how messy bed-head or unwashed hair can be attractive, the same applies to denim.”
  2. Wash them inside out. Mary continues with her washing advice: “Always wash your jeans inside out in cold water with a gentle detergent to maintain their color. Avoid bleach—any contact with bleach will lighten indigo.”
  3. Air dry or hang dry. “It’s most effective to air dry your jeans, but if they feel a bit stiff after drying, you can toss them in the dryer on low heat for a few minutes to soften them.”

Did these tips prove helpful? Do you feel more equipped to find your next perfect pair of jeans? Share your thoughts with us, and let us know where you find your favorite pairs of jeans!

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Happy shopping!

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Here you can find the original article; the photos and images used in our article also come from this source. We are not their authors; they have been used solely for informational purposes with proper attribution to their original source.

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Sarah Parker
Sarah Parker is a research analyst and content contributor with a strong interest in business strategy, organizational behavior, and social development. With a background in sociology and public policy, she focuses on exploring the intersection between research and real-world application. Sarah regularly contributes articles that bridge academic insights and practical relevance, aiming to foster critical thinking and innovation across sectors.