From significant career milestones to exciting new music releases, alongside major announcements and those cherished little moments, Billboard editors shine a spotlight on inspiring highlights within the Latin music scene. Here?s a recap of the key events that unfolded in the vibrant world of Latin music this week.
Feid Unveils Groundbreaking Sixdo Collection
On Thursday, January 23, Feid launched his highly anticipated pop-up event for the brand ?Sixdo? in Miami. This unique fan experience was designed as a one-day event that created an immersive environment, featuring a room styled to resemble the artist?s personal closet. Attendees had the exclusive opportunity to engage in a roundtable discussion with Ferxxo, allowing fans to ask questions and learn more about his creative journey. The pop-up event showcased the initial designs of his clothing line ?Sixdo,? complete with a closet illuminated by vibrant green neon lights and artwork representing his sold-out performances across Latin America. Feid has been teasing the launch of this clothing line throughout his concerts, music videos, and even on album covers, beginning with FERXXO Vol. 1 M.O.R.. His vision is to expand this brand significantly through 2025, making a lasting impact in the fashion industry.

@sismatyc & @sebasanchezv
A Heartwarming Encounter with Shakira
In a beautiful display of compassion, Shakira surprised a young fan named Zoe, who is bravely battling cancer. The dance studio Hip Hop Kidz and Sunrise Day Camp captured this touching moment on Instagram, showcasing the first encounter between the Colombian superstar and her devoted fan. During this heartwarming meeting, they exchanged gifts and even danced together to the iconic song ?Waka Waka (This Time For Africa).? This encounter brought immense joy to Zoe, whose spirits were lifted by Shakira’s kindness and attention amidst her ongoing challenges.
?The post?s caption highlighted how, despite the difficult struggle Zoe faces, her spirits soared when the international star dedicated time from her busy schedule to be with her,? the post read. ?Shakira, renowned for her humanitarian efforts and genuine empathy, spent quality time with Zoe, motivating her to stay resilient and never lose hope.?
Billboard?s Latin Artists to Watch in 2025
>This week, Billboard revealed its meticulously curated list of Latin Artists to Watch, spotlighting 22 talented acts that have captured our attention over the past year and are poised for a breakout in 2025. This exciting list features artists who have made their mark on the Billboard charts in 2024, including Tito Double P, who celebrated his first No. 1 on the Top Latin Albums with his debut release. It also showcases critically acclaimed talents like Latin Grammy winner Ela Taubert and promising newcomers like reggaetón star Bellakath, who transitioned from viral sensation to successful hitmaker. For a complete overview of this impressive list, click here.

Sebastian Espino; Christopher Nunez; Alejandro Bethencourt
Honoring Selena?s Impact with a New Children?s Book
>This week marks the release of a delightful children?s book that pays tribute to the remarkable legacy of Selena Quintanilla. Titled Selena: A Little Golden Book Biography, written by Maria Correa and illustrated by Paula Zamudio, this charming book chronicles the Queen of Tejano?s rise to stardom while showcasing her lasting influence on music, fashion, and beauty. ?Nearly three decades after her untimely passing, Selena?s legacy continues to inspire countless fans to follow their aspirations. This book serves as an uplifting read-aloud for young audiences and makes a perfect gift for admirers of all ages,? stated a press release. The book is available for purchase now, with a Spanish-language version set to release on February 4.

Arlene Richie/GI