Key Insights
- Documentary Release: A new documentary reveals behind-the-scenes details of the 2025 Victoria's Secret Fashion Show.
- Executive Insight: Adam Selman discusses his vision for the show and styling celebrity models.
- Runway Return: The 2025 show marked the brand’s return after a hiatus since 2019.
- Unique Storytelling: Selman aimed to tell unique stories through the fashion presented on stage.
Ever wondered about what goes into putting together all of the models and looks for the iconic Victoria’s Secret Fashion Show?
A new documentary released today pulls back the curtain on the 2025 show and allows fans a peek at angel wings and models like they’ve never seen them before.
To celebrate the behind-the-scenes look at last year’s show, the brand’s Executive Creative Director Adam Selman opened up in an exclusive interview with E! about putting together all of your favorite looks, styling celebrity and athlete models – including Barbara Palvin Sprouse, Bella Hadid, Angel Reese, and Suni Lee – and so much more.
2025 was the brand’s second year back on the runway after being on hiatus since 2019, and Selman’s first show with the brand in this role, so he wanted to make sure the show came across as “a conversation with the fans of the brand and of the show.”
“I brought back the elevated runway; I wanted to make sure the opening section had icons for the models that walked,” he explained. “I also really wanted to tell unique stories through this.”
For more exclusive details from Adam and to shop runway-ready styles, read on angels!
