Swiss Journal of Research in Business and Social Sciences

Music

BRAND NEW CHANEL$ by Slayyyter Set for Release After Live Debut


Key Highlights

  • Tour Launch: Slayyyter’s WOR$T GIRL IN THE WORLD Tour began with a special show in her hometown.
  • New Music: She debuted four unreleased songs during the opening night, including “BRAND NEW CHANEL$.”
  • Fan Engagement: Slayyyter shared a live snippet of “BRAND NEW CHANEL$” on Instagram, expressing gratitude to her fans.
  • Upcoming Release: The new single is set to be released on July 31, following her successful album debut in March.

On Sunday (July 26), Slayyyter kicked off her WOR$T GIRL IN THE WORLD Tour with a hometown show — and special treat.

During the opening night set, the pop provocateur live debuted four unreleased songs. Within 24 hours, she announced that one of those unheard gems, “BRAND NEW CHANEL$,” will arrive on Friday (July 31), giving even more fans the first taste of what could be an extension of her iconic era.

Slayyyter revealed the news via Instagram on Monday (July 27) alongside a high-quality live snippet of herself performing the track during the show in St. Louis, Missouri. She accompanied the post with a message thanking fans for coming to show and wrote, “I love my hometown so much. I can’t wait to do it all over again tonight.”

Concertgoers at the tour opener were the first to hear “BRAND NEW CHANEL$,” along with three other unreleased songs: “NEKROMANTIK,” “I THINK HE’S GOT A GIRL” AND “CRANK 2.” The surprise debuts immediately caused speculation to rise surrounding Slayyyter’s next album, though she has yet to announce a new LP.

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“BRAND NEW CHANEL$” will be the first official release since her third studio album, WOR$T GIRL IN AMERICA, which arrived in March and debuted at No. 1 on Billboard’s Top Dance Albums chart. It also scored Slayyyter her first entry on the Billboard 200, reaching No. 22.

Her WOR$T GIRL IN THE WORLD Tour extends through Nov. 5, wrapping in London at The Roundhouse. The trek includes a handful of festival appearances, including Lollapalooza Chicago, Reading and Leeds Festivals and All Things Go in Washington, D.C.

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Sarah Parker
Sarah Parker is a research analyst and content contributor with a strong interest in business strategy, organizational behavior, and social development. With a background in sociology and public policy, she focuses on exploring the intersection between research and real-world application. Sarah regularly contributes articles that bridge academic insights and practical relevance, aiming to foster critical thinking and innovation across sectors.