Swiss Journal of Research in Business and Social Sciences

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Camp Poosh 2025: Discover Kourtney Kardashian’s Top Beauty Picks


We have handpicked these exceptional products featured by Poosh because we believe you will appreciate their selections at attractive prices. Our dedicated writers and editors independently decide on the products and topics we cover and recommend. When you purchase through our links, E! may earn a commission, supporting our efforts to provide you with quality content. Some of the brands highlighted in this article are participants in Amazon’s Creator Connections program, which means E! may receive a higher commission on your purchase if you choose to buy through our links.  Discover more.

Kourtney Kardashian’s Camp Poosh created a significant buzz at Coachella 2025, seamlessly merging fashion, wellness, beauty, and exclusive experiences into an unforgettable festival atmosphere. Hosted by Kourtney’s lifestyle brand Poosh, this event has rapidly established itself as the ultimate destination for discovering the latest beauty trends and must-haves, alongside remarkable fashion and wellness moments designed to elevate your lifestyle. Attendees were treated to an immersive experience that showcased not only trending products but also innovative practices in beauty and wellness that reflect the brand’s ethos.

The carefully curated selection of brands and products provided something for every individual, making it the essential location for festival-goers seeking to enhance their daily routines with high-quality items they can enjoy long after the event. From luxurious skin treatments to cutting-edge styling tools, there was an abundance of options available, ensuring all attendees could find something that resonated with their personal style and needs.

Guests had access to premium haircare from Kérastase, professional styling tools from Conair, essential skincare products from Grown Alchemist, and refreshing beauty selections from Grace & Stella. These offerings not only catered to the immediate desires of festival attendees but also provided them with tools and products to continue their beauty journeys at home, integrating the festival experience into their daily lives.

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Whether you experienced the event in person or viewed the captivating highlights on social media, these brands stood out prominently and were among the most discussed topics in the beauty community. If you missed the chance to attend Camp Poosh or if you’re looking to replenish your beauty favorites, here’s a roundup of the viral beauty products from Camp Poosh 2025 that are definitely worth incorporating into your beauty routine today.

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Sarah Parker is a research analyst and content contributor with a strong interest in business strategy, organizational behavior, and social development. With a background in sociology and public policy, she focuses on exploring the intersection between research and real-world application. Sarah regularly contributes articles that bridge academic insights and practical relevance, aiming to foster critical thinking and innovation across sectors.

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