Swiss Journal of Research in Business and Social Sciences

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JISOO Shines as a Theme Park Cyborg in ‘CLICK’ Video


Key Takeaways

  • New Release: JISOO has launched her solo career with the single “CLICK.”
  • Music Video: The music video features a futuristic theme directed by Joseph Kahn.
  • Storyline: The video depicts JISOO as a cyborg in a deserted theme park, exploring themes of friendship and life.
  • Chart Success: JISOO’s previous single “EYES CLOSED” reached No. 72 on the Billboard Hot 100.

And with a click, JISOO is back.

The BLACKPINK star launches the next chapter of her solo career with “CLICK,” a tasty pop treat that’s accompanied by a futuristic music video.

Joseph Kahn (Taylor Swift, Britney Spears, Eminem) directs the cinematic clip, which follows the eternal existence of a cyborg JISOO, left behind in a deserted old theme park. There’s no life to be found in this forsaken place. Not in the human form, anyway.

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Our lonely hero brightens her endless day when she activates some robot buddies, including some characters who could’ve lived a past life at a Chuck E Cheese restaurant. A twinkle-toed humanoid suitor shows up, dressed to impress. They were made to click.

Kahn and JISOO take this barren sad world and convert it to light, with life, movement and friendship, its storytelling recalling Wall-E, Stephen Spielberg’s AI, and J.F. Sebastian’s workshop in Blade Runner. At its heart is the CLICK Bear, who represents the presence of JISOO’s fans who come from different countries, speak different languages and live different lives.

It’s been non-stop for the South Korean pop superstar, who teased her new solo chapter last year with “EYES CLOSED,” a collaboration with ex-One Direction star Zayn. The single reached No. 72 on the Billboard Hot 100. With that feat, BLACKPINK became the first girl group to have every member enter the Hot 100 as solo artists.

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BLACKPINK released the DEADLINE EP in February of this year after completing the group’s Deadline World Tour. DEADLINE opened at No. 8 on the Billboard 200 and marked their first major music release since they hit No. 1 on the all-genres albums tally in 2022 with Born Pink.

“CLICK” follows JISOO’s 2025 debut mini album, AMORTAGE, which included “earthquake” and “Your Love.”

JISOO began her solo journey two years earlier, in 2023, with the release of her debut EP, ME., which became the first album by a female solo artist in South Korea to surpass one million sales. Its single, “꽃(FLOWER),” powered to No. 2 on the Billboard Global 200 in April of that year and No. 1 on the Global Excl. US chart.

Watch the music video for “CLICK” below.

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Here you can find the original article; the photos and images used in our article also come from this source. We are not their authors; they have been used solely for informational purposes with proper attribution to their original source.

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Sarah Parker
Sarah Parker is a research analyst and content contributor with a strong interest in business strategy, organizational behavior, and social development. With a background in sociology and public policy, she focuses on exploring the intersection between research and real-world application. Sarah regularly contributes articles that bridge academic insights and practical relevance, aiming to foster critical thinking and innovation across sectors.