Swiss Journal of Research in Business and Social Sciences

Music

New Jersey Highlights and Top Reviewed Experiences


“I proclaimed, they NEVER take the country out of me!” Beyoncé passionately declared into the misty night sky on Thursday (May 22) — echoing a powerful lyric from her iconic song “Formation” to emphasize her artistic message, while also introducing the central theme of her expansive Cowboy Carter tour. This tour made a grand debut at New Jersey’s MetLife Stadium, marking the start of an impressive five-night performance series. In contrast to most superstars who, after releasing their eighth album and celebrating a quarter-century in the music industry, typically curate a stadium show centered around their greatest hits, interspersed with a few new releases, Beyoncé stands out as an unparalleled artist who defies conventional expectations.

The Cowboy Carter tour vividly brings to life every element of last year’s full-length album, showcasing its country-music influences through intricate details in instrumentation, stunning visuals, and captivating choreography. While a select few beloved hits are included in the setlist, they feel more like a delightful bonus rather than the main attraction. This observation is not a critique; rather, it highlights Beyoncé’s extraordinary talent as a performer, possessing an unmatched blend of stage presence and vocal prowess. Over the past decade, she has transformed into a bold, uncompromising album artist, skillfully translating the essence of her studio recordings into a cohesive and purpose-driven stage experience.

In the context of the Cowboy Carter tour, the outcome is a rich and visually stunning exploration of Beyoncé’s interpretation of country music as a vital influence and an exciting contemporary medium. The performance is infused with energetic line-dance choreography, playful western-themed visual interludes, and costumes adorned with fringe, all set against a grand stage designed in the shape of a star. With Cowboy Carter, Beyoncé masterfully shapes modern country music to reflect her unique personality, creating a corresponding stage experience that encourages a stadium full of fans to don cowboy hats in support of their favorite pop icon.

However, the show clearly illustrates that this connection to her roots is an integral part of her identity: while her musical preferences may evolve and her catalog expands, this essence of Beyoncé remains irreplaceable. Indeed, no one can strip the country spirit from her — thus, she has chosen to make Cowboy Carter her most ambitious and spectacular live performance to date.

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With Beyoncé’s Cowboy Carter tour kicking off its exciting run in the NYC area on Thursday night, here are the seven most unforgettable moments from the first night at MetLife Stadium:

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Sarah Parker is a research analyst and content contributor with a strong interest in business strategy, organizational behavior, and social development. With a background in sociology and public policy, she focuses on exploring the intersection between research and real-world application. Sarah regularly contributes articles that bridge academic insights and practical relevance, aiming to foster critical thinking and innovation across sectors.

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