Sebastian Yatra’s hit single “La Pelirroja” has made a remarkable ascent to the pinnacle of Billboard’s Latin Airplay chart, soaring from the seventh position straight to the coveted No. 1 spot on the chart dated July 5. This significant milestone marks Yatra’s twelfth No. 1 hit, a feat that ties him with the renowned Enrique Iglesias, solidifying their shared status as the male Latin pop solo artists with the highest number of chart-toppers since the 2010s. This achievement not only highlights Yatra’s popularity but also underscores the enduring appeal of Latin music in mainstream pop culture.
Released on March 21, “La Pelirroja” serves as the third single from Yatra’s fourth studio album, Milagro, which itself made an impressive debut at No. 9 on the Top Latin Pop Albums chart in May. The song’s rise to the top of the overall Latin Airplay chart is attributed to a remarkable 49% increase in audience impressions, reaching 8.2 million listeners in the United States during the tracking week ending June 26, according to data compiled by Luminate. This surge in popularity showcases Yatra’s growing influence in the Latin music scene and his ability to connect with listeners across demographics.
In addition to its chart-topping success, “La Pelirroja” has been recognized as the Greatest Gainer for the week, an honor awarded to the song that experiences the largest audience increase among the 50 tracks on the chart. Several prominent Univision radio stations have played a crucial role in promoting the track, with WVIV-FM in Chicago, KAMA-FM in Houston, KVVF-FM in San Jose, and KDDX-FM in Dallas being key supporters during the tracking week. This extensive radio support illustrates the song’s widespread appeal and the strategic partnerships that help elevate Latin music in the mainstream market.
Yatra’s latest achievement as the new No. 1 on the Latin Airplay chart signifies his twelfth victory in this category, placing him in a tie with Enrique Iglesias for the most chart-toppers among male Latin pop soloists since the start of the 2010s. While Yatra has made significant strides in his career, Shakira remains the leading female artist with an impressive 16 No. 1 hits since 2010. Notably, J Balvin continues to dominate the charts with an astounding total of 37 No. 1s since the inception of Latin Airplay in 1994, reinforcing the competitive landscape of Latin music and the continuous evolution of its artists.
Among Yatra’s impressive collection of twelve chart-toppers, “La Pelirroja” stands out as his second solo release to reach No. 1, following the success of “Tacones Rojos,” which ruled the charts for one week in 2022. This achievement further cements Yatra’s reputation as a leading figure in the Latin pop genre, showcasing his versatility and ability to create captivating music that resonates with fans worldwide. His journey reflects the dynamic nature of the industry and the importance of evolving as an artist to maintain relevance.
In other news, “La Pelirroja” continues to hold its position at No. 1 on the Latin Pop Airplay chart for a second consecutive week, marking Yatra’s tenth chart-topper on the list dated June 28. This ongoing success highlights the song’s strong reception and its capability to engage listeners week after week, showcasing Yatra’s talent for crafting hits that keep listeners coming back for more. As the chart dynamics evolve, Yatra’s ability to stay at the forefront of the Latin music scene remains a testament to his artistry and dedication.
