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The J-pop sensation XG has been making waves with their electrifying late-night performance at Coachella, and now they are stepping into the beauty realm as the new faces of ANESSA skincare. This dynamic girl group is set to revolutionize the skincare industry with their fresh approach and vibrant energy.
Discover the Latest Trends in Skincare with XG and ANESSA
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ANESSA, a cult-favorite brand under the luxury Shiseido umbrella, is renowned for its high-quality yet affordable sun protection products that cater to various ages and skin types. The talented group XG has been chosen to promote their standout products, including the ANESSA Perfect UV Skincare Gel and the Perfect UV Skincare Milk, both of which promise exceptional protection while keeping skin hydrated and radiant.
Recently, XG starred in a captivating series of commercials for ANESSA, showcasing their synchronized dance moves and impeccable skin while performing their catchy track “Is This Love.” The campaign’s empowering theme, “Free to Shine,” resonates deeply with the brand’s mission to celebrate individuality and beauty in all forms.
While the advertisements were initially launched in Japan and other parts of Asia, ANESSA products are now available for purchase in the U.S. market. The enthusiasm for these products is evident, with one Amazon reviewer describing it as her “favorite sunscreen” and praising the “Japanese sunscreen formulation” as being top tier, highlighting the efficacy and quality that customers can expect.
Below, discover a selection of the XG-approved products from their exciting new collaboration with ANESSA. Each product has been carefully curated to ensure the best in skincare and sun protection.
BESTSELLER
Anessa Perfect UV Skincare Gel
This skincare gel glides on effortlessly, providing a silky-smooth finish without any greasy or sticky aftermath. With an impressive SPF 50 rating, ANESSA claims that this gel effectively shields skin from harmful UV rays. Reviewers rave about its longevity, stating that it stays effective for hours before needing to be reapplied. This sunscreen is specifically formulated for the face and neck, although many have found it works beautifully on hands and body as well. For optimal results, it is advised to use this as the final step in your skincare routine, following your moisturizer, rather than as a substitute for daily hydration.
FAN FAVORITE
Anessa Perfect UV Sunscreen Skincare Milk
The members of XG have expressed their love for this ANESSA UV Skin Care Milk, which is versatile enough for both the face and body. The SPF 50 formulation is highly absorbent, and the beauty brand emphasizes that it includes “auto-repair technology” designed to mend any creases or gaps in the sunscreen caused by movement. This innovative feature ensures that the sunscreen remains smooth without caking or creasing throughout the day.
GENTLE FORMULA
ANESSA Perfect UV Sunscreen Mild Milk
This mild version of the ANESSA Sunscreen Milk is perfect for those with sensitive skin, offering the same reliable SPF 50 protection but in a hypoallergenic and fragrance-free formula. Users have noted that this sunscreen is exceptionally gentle and does not dry out their skin, a common issue with many other sunscreens. Additionally, it leaves no white cast and provides a matte finish, steering clear of an overly oily or dewy appearance.
For those interested in exploring more ANESSA products, they can easily be purchased online through platforms like Amazon and Walmart, ensuring hassle-free shipping and delivery options within the U.S.
XG recently embarked on their inaugural world tour, with a few remaining dates on their “The first HOWL” tour, including a highly anticipated performance in Seattle on April 17. Fans can find tickets and more information on their official website.
