There is a conversation that happens every time a plus size bride starts planning her wedding season. It goes something like: Where do I find something to wear to my bridal shower? What about the rehearsal dinner? The engagement party? And then the silence. The scrolling. The disappointment of finding options that feel like an afterthought or a consolation prize.
GIA/irl and influencer Emma Arletta decided to answer that question directly. The result is the GIA/irl x Emma Arletta Bridal Events Collection, available now at Giairl.com in sizes 10-32.
What Is the GIA/irl x Emma Arletta Bridal Collection?
This is not a capsule of white dresses thrown together and labeled “bridal.” The GIA/irl x Emma Arletta Bridal Events Collection was built specifically for every celebration that surrounds the wedding day itself, from engagement parties and bridal showers to bachelorette weekends and rehearsal dinners.
The GIA/irl x Emma Arletta Bridal Collection brings the same trend-forward, curve-focused design that GIA/irl is known for and applies it to a category that has historically left plus size brides with limited, uninspired options.
Emma Arletta, who was a plus size bride herself in 2025, came to this collaboration with a clear personal motivation. She spent months searching for bridal event wear that felt stylish, modern, and designed for her body. What she found instead was a gap and often a feeling of exclusion from the very image of what a bride is supposed to look like.
“As a plus size bride in 2025, I spent countless hours searching online and in stores for bridal event wear that felt stylish, modern, and truly designed for my body. Instead, during a season when I was supposed to feel celebrated and beautiful, I often felt excluded from the image of what a bride is ‘supposed’ to look like. That experience inspired this collection.” Emma Arlettta
That experience shaped the entire vision for this collection.
“My hope is that this collection helps more women feel beautiful exactly as they are,” Arletta said.
The Brand Behind the Collection
GIA / irl was founded by Gia Sinatra in [YEAR] with a specific mission: create stylish well-fitting clothing for plus-size women. Every piece the brand makes is designed and fit on a plus-size body. That is not a marketing line. That is the foundation the entire brand was built on.
Sinatra had wanted to launch a bridal collection since the brand’s earliest days. She got married in [YEAR], the same year she launched GIA / irl and the absence of elevated plus-size bridal occasion wear was something she felt personally.
“I have been wanting to launch a bridal collection since I launched the brand in [YEAR] and got married that same year. This collection is very special to me because we are giving plus-size brides beautiful quality options to wear for their special events and doing it alongside Emma is a dream.” Gia Sinatra
“This collection is very special to me because we are giving plus-size brides beautiful quality options to wear for their special events,” Sinatra said “and doing it alongside Emma is a dream.”
An Inclusive Runway Show to Launch It Right
Before the collection went live Emma and Gia hosted an inclusive runway show the day before launch to introduce it to the community and media. The show featured nine diverse models and gave attendees a full look at the pieces in motion. It was the kind of debut this collection deserved.
Why the GIA / irl x Emma Arletta Bridal Events Collection Matters
Image via GIA / irl
Plus-size brides deserve the same experience that straight-size brides have had access to for years. Not a version of it. Not a limited pared-down option in a corner of a website. The actual experience of walking into the engagement party bridal shower rehearsal dinner feeling like the celebration is for you too because it is.
The GIA / irl x Emma Arletta Bridal Events Collection is available now exclusively at Giairl .com. Sizes run from10 -32 . If you are currently in your bridal era or supporting someone who is this one is worth a serious look.
