H&M Summer 2024 Ad Campaign Rafael Pavarotti

H&M is in our great graces, presented the easy reality the Swedish massive-avenue vogue retailer carries on to charge Rafael Pavarotti as their advertising campaign photographer. The partnership amongst the two purchased underway once more in 2021, with the Brazilian artistic in the finish photographed the newest Fall 2023 and Spring 2024 techniques. Subsequent to impressing us in this short article at theFashionSpot to no finish, we’re delighted to see Pavarotti back once more after after extra with the unveiling of a amazing Summer time 2024 campaign installment. This period, we’re transported to Pavarotti’s native of Brazil, with models-of-the-immediate Vittoria Ceretti, Devyn Garcia and Anok Yai coming collectively for the ride. Dressed in H&M’s newest collection by Kate Phelan, the girls are captured inside the lush and tropical surroundings of the Brazilian jungle. Somewhere else all by means of the advertising campaign imagery, Pavarotti’s strong of beauties are photographed posing up a storm down on 1 the country’s idyllic seashores.

H&M Summer 2024 : Vittoria Ceretti, Anok Yai & Devyn Garcia by Rafael Pavarotti
Graphic | HM.COM

Study down beneath the reactions of theFashionSpot’s forum clients:

“Love the images and casting! Perfection,” declared MModa.

“Stunning marketing campaign,” exclaimed an equally as amazed City Stylin.

Forum member ivano in the finish agreed, echoing: “First time observing Pavarotti out of the studio. Breathtaking get the job done!”

“Gorgeous marketing campaign! H&M at last determined to pull up their sleeves! Superb forged wherever the ladies glimpse excellent on their very own or alongside one another. Excellent do the job,” WAVES applauded.

Vogue28 echoed the identical sentiments, raving: “What a truly impressive campaign! You know where’s a real trouble when a superior-road retailer is managing to outshine large-trend manufacturers. Big kudos to H&M for sticking with Rafael Pavarotti, who is proving to be a overall asset. These illustrations or photos are gorgeous, love use of the lush and tropical jungle setting. All the women glance spectacular!”

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“Damn H&M definitely nailed it. Every thing is just great. Just can’t wait to see what they have in shop for the rest of the calendar year,” enthused JJ00.

H&M Summer 2024 : Vittoria Ceretti, Anok Yai & Devyn Garcia by Rafael Pavarotti
Pictures | HM.COM

See even more of H&M’s Summer 2024 advertising campaign and share your thoughts, listed right here.

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